Nissan’s bold gamble with the Juke’s unconventional design in 2010 proved to be a turning point.
This quirky subcompact crossover revealed at the Geneva Motor Show, stood out from its practical Qashqai sibling with a head-turning combination of bulging fenders, a high beltline contrasting with a narrow greenhouse, and a unique front end.
The Juke’s global success, capturing hearts in Europe, Asia, and North America, helped spark a boom in the subcompact crossover segment across North America and Europe. Today, this market offers a wide range of options from major players, including the MINI Countryman and Jeep Renegade.
By the time Nissan introduced the second-generation Juke in late 2019, the world had drastically changed, with the subcompact crossover segment becoming fiercely competitive.
Built on the CMF-B platform alongside Renault’s Captur and Clio, the new Juke found a home in European and Australasian markets only.
Nissan prioritizes electric vehicles and fresh designs, the quirky Nissan Juke remains a fan favorite. While the slightly larger Nissan Kicks took hold in other markets, the Juke has seen continuous improvements.
Updates include a hybrid powertrain in 2022 and a recent facelift boasting a modern interior, new color options, and exciting trim levels. However, car enthusiasts crave a return to the high-performance Juke-R.
Though Nissan steers towards electric innovation, digital artists like Nikita Chuicko (known online as kelsonik) breathe life into the Juke-R dream.