Introduced in 1970 alongside the third-generation Plymouth Barracuda, the Dodge Challenger marked the final addition to the muscle car era. Despite a strong debut with nearly 77,000 units sold in its first year, sales plummeted to just 27,377 in 1971.
Similar to 1970, the majority of buyers opted for non-R/T models due to higher insurance rates for high-performance vehicles. Over 22,000 Challengers left the factory without “R/T” badges, while only 321 were equipped with the 440 Six-Pack and 426 HEMI V8s, with just 71 of these featuring the top-tier HEMI engine.
Nonetheless, rarity can be found even among non-R/T Challengers, such as the six-cylinder convertibles, totaling just 83 units, or the 21 models equipped with sunroofs. Additionally, certain engine-transmission combinations, like the 340 V8 with a three-speed manual, were exceptionally scarce, with only 41 units sold.
The featured 340 example, though equipped with a four-speed gearbox, stands out due to its HEMI Orange color, making it rarer than some HEMI models. Restored to concour condition after spending over 40 years in storage, this Challenger boasts originality and performance upgrades, including new brake lines, headers, and an enhanced audio system.
Currently at auction with a bid of $44,600, this Challenger exemplifies the enduring appeal of classic muscle cars. Expected to fetch well over $50,000, it underscores the enduring allure of these iconic vehicles among enthusiasts and collectors alike.