Wizz Air has revealed a groundbreaking online shopping platform, WIZZ SHOP&FLY, aimed at enhancing the passenger experience with personalized recommendations. Developed in partnership with online shopping startup InterLnkd, the platform utilizes AI to curate individualized shopping experiences for passengers, marking the airline’s pioneering step in offering such a service.
Through the integrated online store, passengers can explore a diverse range of fashion, beauty, and retail brands, with purchases conveniently delivered to their homes. For Wizz Air, known as a budget airline, this platform presents a significant opportunity to diversify revenue streams while offering passengers added convenience and customization.
InterLnkd’s innovative platform seamlessly connects travel and hospitality companies with fashion and beauty retailers, enabling airlines like Wizz Air to augment auxiliary revenues. Leveraging AI algorithms, the platform analyzes passengers’ travel preferences and shopping habits to tailor product recommendations accordingly.
For passengers, this means a luxury shopping experience accessible from the comfort of their homes, complemented by AI-driven assistance to ensure they are well-prepared for their travel adventures. Wizz Air’s commitment to elevating the passenger journey underscores its dedication to innovation and customer-centricity in the aviation industry.