Hyundai Santa Fe’s 2024 Challenges: Redesign, Price Hike, and Reliability Concerns Impact Sales

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kelsonik Instagram
kelsonik / Instagram

Hyundai’s mid-size Santa Fe SUV has experienced a mixed reception in the United States during the first seven months of 2024. While the automaker’s sales have seen a slight uptick, Santa Fe has faced challenges in maintaining its market position.

The fifth-generation Santa Fe, a significant departure from its predecessor, offers a more spacious interior and a rugged exterior. However, this redesign has come at a cost. The starting price for the 2024 Santa Fe has increased substantially compared to the previous model year, making it less accessible to some consumers.

kelsonik Instagram1
Hyundai Santa Fe’s 2024 Challenges (kelsonik / Instagram)

Moreover, reliability concerns have surfaced, casting a shadow over the new generation’s reputation. These issues, coupled with the price hike, have contributed to a decline in sales for Santa Fe. While the hybrid variants have seen a more modest price increase, the trend has been unfavorable.

The Santa Fe’s performance in the US market has been a mixed bag. The combination of a redesigned model, higher prices, and reliability issues has hindered its sales. It remains to be seen whether Hyundai can address these challenges and regain momentum for the Santa Fe in the coming months.

The Hyundai Santa Fe, despite facing several recalls in recent months, continues to fascinate the automotive world. Nikita Chuicko, a renowned digital car artist known as kelsonik on social media, has recently revealed his vision for a customized 2024 Hyundai Santa Fe. The design seamlessly blends rugged charm with urban elegance, making it suitable for both family adventures and city outings.

kelsonik Instagram0
Hyundai Santa Fe’s 2024 Challenges (kelsonik / Instagram)

Chuicko’s concept features a striking Shadow Line treatment that adds a touch of menace to the SUV’s already imposing silhouette. Additionally, the artist has equipped the vehicle with larger aftermarket wheels that enhance its road presence and provide a more aggressive stance.

These subtle modifications, combined with the Santa Fe’s inherent versatility, create a vehicle that is both functional and visually appealing. Beyond its aesthetic appeal, Chuicko’s design also reflects Santa Fe’s reputation as a reliable and capable SUV.

The spacious interior, advanced safety features, and comfortable ride make it a popular choice for families and individuals alike. By adding a touch of personalization, Chuicko’s concept furthers Santa Fe’s appeal, demonstrating the SUV’s potential to cater to a wide range of driving preferences.

Published
Dana Phio

By Dana Phio

From the sound of engines to the spin of wheels, I love the excitement of driving. I really enjoy cars and bikes, and I'm here to share that passion. Daxstreet helps me keep going, connecting me with people who feel the same way. It's like finding friends for life.

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