Lincoln is marking 10 years of its luxury Black Label line with a special new theme for 2025, called the Moonbeam. This theme is inspired by the peaceful beauty of the moon and space, and it will be available on three of Lincoln’s premium SUVs: the Nautilus, Aviator, and Navigator.
The Moonbeam edition brings a refined look, using high-end materials and unique design touches that give a sense of exclusivity and elegance.
The 2025 Aviator, in particular, will also feature a new twin-turbo V6 engine, BlueCruise hands-free driving on highways, and a redesigned front end with updated LED headlights.
The Moonbeam theme draws its colors and textures from the moon itself. Lincoln offers a special green Moonbeam color that mimics the moon’s glow, with dark green piping for extra contrast.
Inside, the light green leather and perforations are inspired by shooting stars, while the laser-engraved moon ash wood resembles the surface of the moon.
For years, Lincoln’s Black Label line has been all about creating beautiful, inspired designs.
Each collection focuses on telling a story, using luxury materials like Venetian leather and intricately designed wood. This attention to detail makes Lincoln Black Label models stand out in the of luxury cars.
The Black Label line has been an important part of Lincoln’s success, especially in attracting new customers. In the third quarter of 2024, Black Label models made up over 13% of Lincoln’s sales.
The brand’s commitment to comfort and craftsmanship continues to attract drivers looking for a refined and elegant experience on the road.
Throughout the years, Lincoln has offered 19 unique Black Label themes, many of which take inspiration from nature.
These include themes like Redwood, Central Park, and Atmospheric, each featuring colors and textures found in the natural world.
With the introduction of the Moonbeam theme, Lincoln continues its tradition of combining luxury with thoughtful design.