Honda is set to join the trend of creating separate sub-brands for electric vehicles, following in the footsteps of BMW, Volkswagen, and Mercedes.
The upcoming ‘0 Series’ is expected to launch in 2026, featuring a distinct design highlighted by an updated H badge, dropping the surround and showcasing a widened capital letter. The rest of Honda’s range will retain the existing branding.
The radical styling of the new concepts, the Saloon and Space-Hub, hints at a departure from conventional designs. While Honda hasn’t confirmed the production timeline for these concepts, their influence on the final models expected in 2026 is anticipated.
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The ‘Saloon’ concept stands out with gullwing doors and a rear reminiscent of a Breadvan. The bubbled windscreen and stubby nose give it a distinctive ’90s look.
Although the production version may likely tone down the interior design, features such as a dashboard-width screen and a unique steering wheel could make their way into the final product.
On the other hand, the Space-Hub presents itself as a distinctive electric SUV with limited details provided by Honda. The company promises it will serve as a “hub that connects people to people and people to society, generating mutual resonance with each other.”
The production models of the Honda 0 Series are set to debut in North America initially, eventually expanding to other global markets.