The spotlight shines brightly on the vibrant Chinese automotive market, drawing global carmakers to showcase their best offerings at the 18th Beijing International Automotive Exhibition, also known as Auto China 2024.
Amidst the dynamic world of Beijing, from April 25 to May 4, the China International Exhibition Center hosts this premier event, highlighting not only spring’s automotive extravaganza but also one of the year’s most significant showcases, regardless of the season.
Among the array of premieres, both local and international, certain models stand out for their potential impact on global markets. From the sleek Chery Tiggo 9 PHEV with a commendable 870-mile driving range to the Buick Electra-L and Electra-LT sedan and station wagon concepts exuding sharp sophistication, the exhibition promises innovation and style.
Noteworthy mentions include the Buick GL8 PHEV minivan boasting VIP and aviation-inspired seating, BYD’s futuristic Ocean-M concept, and Mazda’s striking EZ-6, the spiritual successor to the Mazda6. Volkswagen’s ID. Code prototype, Rolls-Royce’s bespoke ‘Spirit of Expression’ commissions, and Audi’s new Q6L also capture attention.
However, for Western enthusiasts, accessibility remains a significant footnote. While these international models tantalize with their features, their availability may elude all but a fortunate few. Yet, before delving further into this disparity, let’s explore the offerings from Auto China 2024 that cater to a global audience.