Cadillac’s recent resurgence, particularly in the US and China, has breathed new life into the brand. The unexpected success of the CT5 sedan, outselling its crossover counterparts, is a testament to the enduring appeal of traditional luxury sedans.
While the brand is aggressively pursuing electrification with models like the Lyriq and upcoming Vistiq, the future of gasoline-powered sedans remains shrouded in uncertainty.
Rumors of the CT4’s potential discontinuation cast a long shadow over the segment, leaving the CT5 as the sole gasoline-powered sedan in Cadillac’s lineup.
As the automotive industry undergoes a seismic shift towards electrification, the notion of digitally resurrecting the iconic CT6, once a paragon of American luxury, for a virtual stint in the ‘land yacht’ sector becomes an intriguing proposition.
Car designer Vince Burlapp, known online as vburlapp, has set his sights on a potential American revival for the Cadillac CT6. While the full-size sedan continues in China with a 2023 refresh, Burlapp envisions a distinct take for the US market.
His proposal reimagines the CT6 as a personality-packed luxury car built on Cadillac’s forthcoming Ultium+ electric vehicle platform.
This aligns with Cadillac’s broader shift towards electric vehicles, and Burlapp hopes that by the CT6’s potential return, any early growing pains experienced by models like the Lyriq will be ironed out, allowing Cadillac to compete more effectively in the electric car arena.