The smart brand, once synonymous with diminutive city cars, has undergone a dramatic transformation. Originally a collaborative venture with Swatch, the brand’s trajectory was significantly altered in 2019 through a strategic partnership with Geely.
This alliance marked a pivotal moment, propelling smart into the dynamic world of electric vehicles. While the initial #1 and #3 models successfully established a foothold in the urban crossover segment, the brand’s ambitions extend far beyond these compact offerings.
The forthcoming #5 model signifies a bold stride as smart ventures into the territory of larger, premium SUVs, directly challenging established competitors like the BMW X3. This strategic expansion underscores Smart’s determination to broaden its appeal, catering to a wider audience seeking electric vehicles that seamlessly blend style, space, and sustainability without compromising the brand’s core identity.
The #5 model represents a pivotal moment in smart’s evolution, marking a transition from a niche urban mobility provider to a contender in the mainstream electric SUV market. Smart is poised to introduce its latest creation, the #5, a mid-size SUV, at a grand launch event scheduled for August 28th in Brisbane, Australia.
The recent revelation of initial design sketches for the production model has ignited anticipation and speculation about its dimensions, which are rumored to align with the compact luxury crossover SUV, the BMW X3.
Positioned as a multi-purpose vehicle, the smart #5 promises versatility, but its exact specifications and design details remain shrouded in mystery until its highly anticipated debut.