When buying an SUV, most people consider factors like performance, fuel efficiency, safety, and features. However, one critical aspect that often gets overlooked is resale value.
The truth is, not all SUVs hold their value well over time. Some depreciate quickly, losing a significant chunk of their worth within the first few years, while others retain their value remarkably well even after five years of ownership.
Resale value is important because it determines how much you’ll get back when it’s time to trade in or sell your vehicle. SUVs that hold their value better provide long-term financial benefits, making them smarter investments. Several factors influence an SUV’s resale value, including brand reputation, reliability, demand, and overall build quality. Vehicles from brands known for durability and reliability tend to fare better in resale markets.
In this blog, we will explore 10 SUVs that retain over 75% of their value even after five years. If you’re looking for an SUV that’s not only great to drive but also holds its worth exceptionally well, this list is for you.
Let’s dive into the SUVs that offer the best value retention in the automotive market.
1. Toyota 4Runner
The Toyota 4Runner is renowned for its strong resale value, retaining around 77-80% of its worth after five years. Its rugged body-on-frame construction, off-road durability, and Toyota’s reputation for reliability make it a top choice for buyers.

With a proven track record of longevity, the 4Runner appeals to adventure enthusiasts and everyday drivers alike. Its high demand in both new and used markets ensures steady value retention. Whether tackling rough terrain or daily commutes, the 4Runner’s durability and versatility keep it among the best SUVs for long-term investment, making it a reliable and sought-after vehicle year after year.
Key Reasons for High Resale Value:
- Proven reliability and long-lasting engine
- Strong demand in the off-road and adventure market
- High resale value due to Toyota’s trusted brand name
Also Read: 12 Pickup Trucks That Have the Best Long-Term Resale Value
2. Jeep Wrangler
The Jeep Wrangler is a legendary SUV with exceptional resale value, retaining about 78-80% of its worth after five years. Its timeless design, unmatched off-road capability, and strong aftermarket support make it a favorite among adventure seekers.

Built for rugged terrain, the Wrangler’s durability and customization options keep demand high in the used car market. Jeep’s loyal fan base and consistent innovation further enhance its appeal. Whether for city driving or extreme trails, the Wrangler remains a top choice, holding its value better than most SUVs. Its combination of heritage and performance makes it a smart long-term investment.
Key Reasons for High Resale Value:
- Legendary off-road performance
- Timeless design with a loyal customer base
- High aftermarket customization potential
3. Toyota Land Cruiser
Despite its discontinuation in the U.S. after 2021, the Toyota Land Cruiser remains a sought-after SUV in the used car market. Retaining around 75-80% of its value, it benefits from a global reputation for reliability, durability, and off-road excellence.

Its legendary longevity and Toyota’s commitment to quality make it a top choice for adventure enthusiasts and collectors alike. Limited supply in the U.S. has further driven up demand, keeping resale prices high. Whether for rugged terrain or luxury comfort, the Land Cruiser continues to hold its worth, making it one of the best-value used SUVs available today.
Key Reasons for High Resale Value:
- Unmatched durability and reliability
- High global demand
- Strong resale market for Toyota SUVs
4. Porsche Cayenne
The Porsche Cayenne defies typical luxury SUV depreciation, retaining around 75-78% of its value after five years. Its blend of high-performance engineering, premium features, and Porsche’s brand prestige makes it a standout in the segment.

With powerful engine options, a refined interior, and sporty handling, the Cayenne appeals to both luxury and performance enthusiasts. Porsche’s reputation for quality, limited production, and strong resale demand further contribute to its value retention. Unlike many luxury SUVs that lose value quickly, the Cayenne remains a desirable option for buyers seeking a high-end SUV that holds its worth over time.
Key Reasons for High Resale Value:
- High-performance engineering and premium build
- Strong brand reputation
- Low production volume compared to other luxury SUVs
5. Subaru Outback
The Subaru Outback, though classified as a crossover, offers SUV-like performance and exceptional resale value. With standard all-wheel drive, strong reliability, and rugged versatility, it remains highly desirable among buyers.

Retaining around 75-78% of its value after five years, the Outback stands out as a smart investment. Its spacious interior, off-road capability, and fuel efficiency make it a practical choice for adventure seekers and families alike. Subaru’s commitment to safety, durability, and long-lasting performance further enhances its strong resale value, keeping the Outback among the top choices in its class for those seeking a dependable and capable vehicle.
Key Reasons for High Resale Value:
- Standard all-wheel drive and off-road capabilities
- Strong reliability and safety ratings
- High consumer demand
6. Honda CR-V
The Honda CR-V remains one of the best-selling SUVs in the U.S. due to its reliability, fuel efficiency, and spacious interior. Retaining about 76-78% of its value after five years, it stands out in the used car market.

Honda’s strong reputation for durability and low maintenance costs makes the CR-V a top choice for buyers. Its comfortable ride, advanced safety features, and practicality further enhance its appeal. With consistent demand and consumer trust, the CR-V maintains excellent resale value, proving to be a smart investment for those looking for a dependable and efficient SUV.
Key Reasons for High Resale Value:
- Honda’s reputation for reliability
- Strong demand in the used car market
- Fuel-efficient yet practical design
7. Lexus GX 460
The Lexus GX 460 defies typical luxury SUV depreciation, retaining around 75-77% of its value. Its rugged off-road capability, Toyota’s renowned build quality, and Lexus’s reputation for reliability make it a standout in the segment.

With a powerful V8 engine, durable construction, and a comfortable interior, the GX 460 appeals to adventure seekers and luxury buyers. Its long-term dependability and strong resale demand further enhance its value. Unlike many luxury SUVs that lose value quickly, the GX 460’s combination of off-road prowess and premium features keeps it a sought-after option in the used car market.
Key Reasons for High Resale Value:
- Body-on-frame construction for durability
- Strong reliability and dependability
- Niche market appeal for off-road luxury SUVs
8. Tesla Model X
The Tesla Model X stands out for its cutting-edge technology, electric efficiency, and futuristic design. Retaining around 75-78% of its value, it benefits from Tesla’s strong brand loyalty, high demand, and limited supply.

Its long range, advanced autopilot features, and distinctive Falcon Wing doors add to its appeal. Tesla’s continuous software updates and expanding Supercharger network further enhance its desirability in the used car market. Unlike many luxury EVs that depreciate rapidly, the Model X maintains strong resale value due to its innovation, performance, and sustained consumer interest in premium electric SUVs.
Key Reasons for High Resale Value:
- High demand and limited supply
- EV tax incentives and lower operating costs
- Advanced autopilot and tech features
Also Read: 10 Vehicles That Come With Advanced Theft Prevention Features
9. Ford Bronco
The Ford Bronco has been a major success since its reintroduction, quickly becoming a favorite in the SUV market. Retaining around 76-79% of its value, the Bronco benefits from its retro-inspired design, rugged off-road capabilities, and strong demand.

Its durable build, advanced 4×4 technology, and customizable features make it a top choice for adventure enthusiasts. Ford’s reputation for reliability and the Bronco’s limited availability further contribute to its impressive resale value. As off-road SUVs continue to gain popularity, the Bronco remains a highly sought-after model, maintaining strong market appeal and long-term value retention over time.
Key Reasons for High Resale Value:
- Retro appeal and strong brand history
- Off-road capability comparable to the Jeep Wrangler
- Limited supply and strong aftermarket support
10. Mazda CX-5
The Mazda CX-5 is a compact SUV that combines style, performance, and efficiency, making it a favorite among buyers. It retains around 75-77% of its value, thanks to Mazda’s commitment to quality, reliability, and sleek design.

With a refined interior, responsive handling, and strong fuel efficiency, the CX-5 stands out in the competitive SUV market. Its durability and reputation for dependability further enhance its resale value. Mazda’s focus on craftsmanship, safety, and driving dynamics makes the CX-5 a practical and stylish choice. As demand for reliable compact SUVs grows, the CX-5 continues to hold its value exceptionally well.
Key Reasons for High Resale Value:
- Stylish design and high-quality materials
- Strong safety and reliability ratings
- Balanced performance and efficiency
Selecting an SUV with a strong resale value is a smart financial choice, ensuring you get the most from your investment when selling or trading it in.
The SUVs on this list retain at least 75% of their value over five years, making them excellent options for buyers who prioritize reliability, performance, and long-term savings. Whether you need off-road capability, luxury features, or fuel efficiency, these vehicles offer some of the best resale values on the market.
Their durability, brand reputation, and high demand contribute to their strong value retention. Off-road enthusiasts will appreciate rugged models, while luxury seekers can find premium SUVs that hold their worth. Fuel-efficient options cater to budget-conscious buyers who want long-term cost savings.
No matter your preference, choosing a high-resale-value SUV ensures a smarter financial investment and dependable performance. If maintaining value is a priority, any of these models would be a great choice.