Every year, the biggest names in the automotive industry gather to show off the latest and greatest in automotive technology at the Consumer Electronics Show (CES). This year, CES 2023 was no different, with all the major automakers in attendance. From BMW, Mercedes-Benz, Sony, and more, here’s a look at the biggest car news from this year’s show.
BMW
BMW was one of the biggest names at CES 2023, and they had a lot to show off. The company unveiled its new electric vehicle (EV) concept, the BMW iX. The iX is a fully-electric crossover SUV that features a sleek design and impressive performance. Under the hood, the iX is powered by two electric motors that produce a total of 523 horsepower and can take the SUV from zero to 60 mph in just 3.5 seconds.
On the inside, the iX features a large infotainment system with a 12.3-inch touchscreen and a fully digital instrument cluster. It also has a comprehensive suite of driver-assistance technology, including advanced cruise control and lane-keep assist.
BMW also announced a partnership with Microsoft at CES. The two companies will be working together to develop an AI-based driving assistant that will use Microsoft’s Azure cloud platform. The assistant will be able to provide real-time feedback on driving performance and even suggest routes based on traffic patterns.
Mercedes-Benz
Mercedes-Benz was another big presence at CES 2023, and they had plenty of news to share. The company unveiled its new Vision EQS concept car, which is an all-electric, autonomous luxury sedan. The EQS has an impressive range of up to 434 miles and can accelerate from zero to 60 mph in just 4.5 seconds.
The interior of the EQS is just as impressive as the exterior. It features a fully digital instrument cluster and a huge infotainment system with two 12.3-inch screens. The interior also has a new “Mercedes-Benz User Experience” system, which uses voice recognition and artificial intelligence to provide a personalized driving experience.
The company also announced a partnership with Amazon at CES. The two companies will be working together to develop an in-car voice assistant that will allow drivers to access Amazon services like Alexa, Prime Video, and music streaming.
Sony
Sony was another big name at CES 2023, and they had some exciting news to share. The company unveiled its new Vision-S concept car, which is an all-electric, semi-autonomous sedan. The Vision-S has an impressive range of up to 373 miles and can accelerate from zero to 60 mph in just 3.5 seconds.
On the inside, the Vision-S features a 12.3-inch touchscreen infotainment system and a fully digital instrument cluster. The interior also has a new “Sony Entertainment System,” which includes built-in gaming and music streaming.
The company also announced a partnership with Google at CES. The two companies will be working together to develop an in-car voice assistant that will allow drivers to access Google services like Maps, YouTube, and more.
Other Car News
There were a few other big names at CES 2023, and they had some interesting news to share. Volkswagen unveiled its new electric van, the ID. Buzz features a range of up to 340 miles and can accelerate from zero to 60 mph in just 6.5 seconds.
Tesla also had some news to share at CES. The company unveiled its new Cybertruck, which is an all-electric, semi-autonomous pickup truck. The Cybertruck has an impressive range of up to 500 miles and can accelerate from zero to 60 mph in just 2.9 seconds.
CES 2023 was a big event for the automotive industry, with many of the major automakers showing off their latest and greatest technology. From BMW, Mercedes-Benz, Sony, and more, there was plenty to get excited about. Whether it’s electric vehicles, autonomous vehicles, or in-car voice assistants, the future of the automotive industry looks brighter than ever.
