Review of the 2024 Ford Bronco Sport: Affectionate Off-Roading Crossover at a Premium Price

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2024 Ford Bronco Sport Review: Pricey but lovable off-roading crossover

The 2024 Ford Bronco Sport boasts impressive off-road capabilities, particularly in the Badlands trim, coupled with a spacious and adaptable cargo area and a range of trims and packages to choose from

However, its higher cost within the subcompact SUV segment and a snug back seat may give potential buyers pause. On-road refinement is not as polished as some competitors.

Despite the drawback in pricing, the Bronco Sport has endearing qualities, making it a delightful small crossover, especially well-suited for those seeking off-road adventures.

2024 Ford Bronco Sport
2024 Ford Bronco Sport

The range-topping Badlands, although optimal for off-roading, emphasizes the Bronco Sport’s focus on post-drive activities with smart storage solutions, functional roof rails, a pop-up liftgate glass, and an available tow hitch, all catering to outdoor enthusiasts.

The driving experience, with a more truck-like feel compared to other subcompact crossovers, complements the distinct style both inside and out.

Essentially, the Bronco Sport caters to a specific niche of customers, primarily outdoor adventurers. While this lifestyle may not be a daily reality for many, the Bronco Sport offers a compelling package for those who aspire to it.

For those concerned about the price, alternatives like the Subaru Crosstrek, Volkswagen Taos, and off-road versions of the Toyota RAV4 provide a similar vibe at potentially more attractive price points.

Moving on to the 2024 updates, the introduction of the Ford Bronco Sport Free Wheeling special edition pays homage to the brand’s off-roaders from the 1970s. The Black Appearance package for the Big Bend trim level adds a sleek matte black aesthetic.

Outer Banks and Badlands trims receive improved steering wheel covers, and two new exterior colors, Azure Gray and Desert Sand, join the lineup.

Unfortunately, several colors, including Alto Blue and Cyber Orange, have been discontinued, and the base Bronco Sport trim is no longer available, resulting in an increased base price.

Delving into the interior and in-car technology, the Bronco Sport’s cabin exudes a truck-like feel, with an upright seating position, a straight hood, and functional design elements.

The cabin features clever storage solutions, including zippered pockets and MOLLE straps on certain trim levels. The infotainment system, though not the quickest, is user-friendly, offering a variety of connectivity options.

In terms of size, the Bronco Sport, while riding on the Escape’s platform, is smaller overall, aligning with subcompact SUVs like the Chevrolet Trax, Kia Seltos, and Volkswagen Taos.

The rear seat may feel cramped for adults, but the cargo space is noteworthy, outclassing similarly sized competitors and even rivaling larger crossovers like the Honda CR-V and Toyota RAV4.

2024 Ford Bronco Sport
2024 Ford Bronco Sport

Under the hood, all trim levels, excluding the Badlands, are powered by a 1.5-liter turbocharged three-cylinder engine, providing decent performance and fuel efficiency.

The Badlands trim stands out with a more potent 2.0-liter turbocharged four-cylinder engine and additional off-road enhancements, sacrificing fuel efficiency for enhanced capability.

On the road, the Bronco Sport offers a distinctive driving experience with a hint of truck-like liveliness in the steering. Its off-road prowess shines with various GOAT modes, making it capable in diverse terrains. However, it falls short in on-road handling compared to some competitors in the subcompact crossover segment.

The 2024 Bronco Sport’s pricing has increased, and the base trim is no longer available, starting with the Big Bend trim. The destination and acquisition charges have also been raised.

The core trim levels, namely Big Bend, Outer Banks, and Badlands, offer varying levels of equipment and features.

The safety features are commendable, with the Ford Co-Pilot360 suite standard across all trims, including advanced driver assistance features. Safety ratings from NHTSA and IIHS are favorable, reflecting the Bronco Sport’s strong performance in crash tests and crash-prevention technology.

In summary, the 2024 Ford Bronco Sport maintains its appeal for off-road enthusiasts and outdoor adventurers, emphasizing its unique character, smart design, and capable performance. However, potential buyers should be prepared for a higher price tag and consider alternatives if on-road refinement and backseat space are top priorities.

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