Introducing the Ram 1200: A New Pickup with Unique Style

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the Ram 1200
the Ram 1200

Ram has introduced the new 1200 pickup truck, featuring a turbocharged 2.4-liter engine that delivers 210 horsepower and 226 pound-feet of torque. Buyers have the option of either a six-speed manual or automatic transmission, with a choice of rear-wheel drive or an all-wheel drive configuration, the latter being exclusive to the Laramie trim.

Additionally, the Ram 1500 lineup includes several models such as the RHO, TRX, and Classic, while the 2500 and 3500 models round out the full range of offerings. Mexico also receives the 700 compact models and will get the midsized 1200 in 2024.

the Ram 1200
The Ram 1200 (Ram)

The 1200 has been spotted in testing and is set to debut later in 2024 as a 2025 model. This time, the 1200 is essentially a rebadged Peugeot Landtreck, manufactured alongside its sibling in Shenzen, China. Unlike the Landtreck, the Ram 1200 will offer single- and double-cab body styles and feature unique styling elements, including a new front grille with Ram badging.

Introducing the Tradesman Regular Cab, a robust vehicle primed for towing, boasting a hefty capacity of around 6,600 pounds and offering a loading prowess of 2,650 pounds. As anticipation mounts, Ram enthusiasts eagerly await the revealing of the Ram 1200 slated for June, marking its imminent production launch this summer.

Priced attractively from MX$444,900 ($26,600) to MX$668,900 ($39,992), the Ram 1200 sets its sights on the Mexican market, promising a blend of power and affordability.

Not destined for American shores, the 1200’s absence in the US market paves the way for Ram’s strategic move to introduce a compact truck, with rumors hinting at the revival of the esteemed Dakota nameplate. Additionally, the Ram Rampage is poised to grace US roads, offering another enticing option for truck aficionados seeking versatility and performance.

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